May 9, 2024

Paid for Grades 2024: We Donated $164,000 to Pinellas County Students This Year!

I’m thrilled to share that, through the Paid for Grades program, freshmen from Lakewood, Boca Ciega, and Hollins high schools have earned a total of $164,000 for themselves, their mentors, and their schools this week! This amazing achievement comes after their hard work and dedication in completing the 11th Annual Paid for Grades program. This is a literacy initiative, supported …

May 1, 2024

How Will Legacy Banks Respond to the Digital-First Trend?

There’s a boom underway in digital banking options that cater specifically to small- to medium-sized businesses. SMBs are progressively opting for more digital-first banking solutions. They’re driven by a desire for increased flexibility, time-saving processes, and enhanced transparency in their banking engagements. This pivot towards digital-first strategies marks a significant departure from traditional, physical banking. But, running counter to this …

April 24, 2024

Embracing Behavioral Banking: Finding the Human Touch in a Digital Age

Recognizing each customer’s unique journey is not just a nicety; it’s a necessity. Gone are the days when simple demographic snapshots could predict a person’s banking needs. The concept of behavioral banking hints at a future where banks see customers as more than just numbers. It’s time to start seeing banking customers as individuals with distinct stories. From my perspective …